Business
What you can do with Sport Management
Managing teams, venues, athletic programs and the business of sport.
- Careers
- 6
- Early career
- $56,000
- Mid-career
- $82,000
- Growing fast
- 6 of 6
How these numbers work: A major does not have its own salary. Early and mid-career pay is what people who hold this degree earn at the start of their careers and midway through them. Career pay comes from the 6 careers a Sport Management degree commonly leads to, and counts everyone in those jobs, including people who have been doing them for thirty years. The two answer different questions, which is why they do not match.
The New York Fed does not report Sport Management on its own. Its early and mid-career figures here are for Business Management, the broader group it places this major in.
6 of 6 careers this degree leads to are projected to grow faster than average from 2024 to 2034. Of those, Fitness Trainer / Instructor has the most openings, about 74,200 a year.
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6 careers this degree leads to
Marketing Manager
$166,790Plan and direct marketing policies and programs to create interest in products or services.
- Middle half of workers
- $123,020 to $216,410
- Growth
- Much faster than average
- Openings a year
- 34,300
Work-life55Remote68Satisfaction74- Market Research
- Digital Marketing
- Brand Management
- Analytics
Talent Agent / Business Manager
$82,890Represent artists, performers and athletes, negotiating contracts and managing their careers.
- Middle half of workers
- $63,670 to $146,430
- Growth
- Much faster than average
- Openings a year
- 2,200
- Negotiation
- Networking
- Contract Law Basics
- Relationship Management
Entertainment / Recreation Manager
$79,520Run venues, parks, teams and recreation programs, from staffing to events to the books.
- Middle half of workers
- $61,060 to $104,770
- Growth
- Much faster than average
- Openings a year
- 5,500
- Operations
- Event Planning
- Budgeting
- Customer Service
Event Planner
$61,160Design and deliver meetings, conferences, and events, coordinating venues, vendors, and clients under real deadlines.
- Middle half of workers
- $46,970 to $78,790
- Growth
- Faster than average
- Openings a year
- 15,500
Work-life58Remote17- Event Coordination
- Vendor Management
- Budgeting
- Negotiation
Coach / Scout
$47,320Teach athletes the skills and strategy of a sport, run practices and games, and find talent.
- Middle half of workers
- $35,330 to $64,710
- Growth
- Faster than average
- Openings a year
- 41,800
- Sport Knowledge
- Teaching
- Leadership
- Motivation
Fitness Trainer / Instructor
$47,160Lead people through exercise, individually and in groups, and help them train safely toward their goals.
- Middle half of workers
- $35,280 to $61,730
- Growth
- Much faster than average
- Openings a year
- 74,200
- Exercise Programming
- Anatomy
- Motivation
- Safety
Related majors
Set on Sport Management?
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Where these pay figures come from
Early and mid-career pay is the median annual wage of full-time workers who hold a bachelor's degree in that major, ages 22 to 27 and ages 35 to 45, from 2024 data. Source: U.S. Census Bureau, American Community Survey (IPUMS). Published as Outcomes by Major by the Federal Reserve Bank of New York.
Career pay is the annual wage of everyone working in that occupation, not only recent graduates, so it includes people who have done the job for decades. The middle half is the 25th to the 75th percentile. U.S. Bureau of Labor Statistics and O*NET OnLine (median and percentile annual wages May 2025; employment projections 2024-2034).
All figures are national. What you earn depends on where you work, who you work for, and how far you take the degree.