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How to Become a Public Relations Manager

Own an organization's public image: lead communications strategy, media relations, and crisis response. It typically requires a bachelor's degree, with a median salary of $146,910 per year and faster than average projected job growth.

Median pay

$146,910/yr

Job growth

5%

Openings / yr

6,600

Majors that lead here

Key skills

  • Media Relations
  • Communications Strategy
  • Crisis Management
  • Writing
  • Storytelling

Helpful certifications

  • APR (Accreditation in Public Relations)

Is this career a fit?

Remote-friendly

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Work-life balance

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Satisfaction

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Related careers

Frequently asked questions

How much does a Public Relations Manager make?

The median pay for a Public Relations Manager is $146,910 a year (U.S. Bureau of Labor Statistics, May 2025). Actual pay varies with experience, location, and employer.

What degree do you need to become a Public Relations Manager?

The usual entry point is a bachelor's degree. Common majors are Communications, Public Relations, Journalism, and Marketing.

Is Public Relations Manager a growing field?

The BLS projects faster than average demand for this role, about 5% over the decade, with roughly 6,600 U.S. openings a year.

What skills does a Public Relations Manager use most?

Common skills for this role are Media Relations, Communications Strategy, Crisis Management, Writing, and Storytelling.

Planning to become a Public Relations Manager?

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Salary and job-growth figures: U.S. Bureau of Labor Statistics and O*NET OnLine (median annual wages May 2025; employment projections 2024-2034). National figures; actual pay varies by location, employer, and experience.